Decoded Fashion Milan Announces 7 Startup Finalists

Decoded Fashion, the world’s top forum for fashion and retail innovation, travels to Milan next week to host Europe’s first ever fashion tech event in partnership with e-Pitti.

With past successes in New York and London, Decoded Fashion Milan sets out to drive the global transformation of the industry and to light the potential of a sophisticated startup community in Italy.

The Decoded events are revolutionizing the industry, especially so is the coveted Fashion Pitch competition. With over 100 applicants from over 17 countries, Decoded announced today the finalists we’ll see compete for the title as best B2B idea in Europe.

The 7 startup finalists are…

Who: MuseStyle
What: A visual and shoppable curation platform powered by style leaders
Where: Beligium
Why: Bridging the gap between inspiration and commerce

Who: AliveShoes
What: Allows anyone to design, share and sell custom made shoes online
Where: Netherlands/Italy
Why: Reduces barrier to entry (shoe industry)

Who: Viewsy
What: Location analytics solution for brick and mortar retail
Where: United Kingdom
Why: Bridges the gap between online and offline customer behavior

Who: EasySize
What: A service defining clothes size by image analysis
Where: Russia
Why: Digitally define your fit to make smarter purchasing decisions

Who: 42
What: A predictive analytics platform leveraging point-of-sale data
Where: United States
Why: To help brands create personalized retail experiences

Who: Wowcracy
What: A crowdsourcing platform for emerging designers where the consumer dictates trends
Where: United Kingdom
Why: To bring the consumer into trend forecasting

What: Fit technology
Where: Italy
Why: To provide better fit for online shoppers

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